Everybody likes to be liked.
Especially on social media. On Instagram alone, we upload 95 million photos per day. And we all know how great it feels when we see those likes start pouring in.
But what if your Instagram profile could bring in a more tangible benefit?
Namely, cash.
It’s more realistic than you think: one of the hottest marketing tactics of the last few years is using influencers.
If that sounds like a pretty good gig to you and you want to know how to become a social media influencer, read on!
What IS Influencer Marketing?
Influencer marketing operates on the idea that consumers trust people more than they trust companies.
Essentially, if Brand X runs an ad saying how great they are, you might be skeptical. But if one of your most popular friends talks about how much they love Brand X, you’d be more likely to believe them.
Companies know this, so they try to capitalize. Brands will find someone with a large following and pay them to promote their product. This is why you see Kylie Jenner talking about the brands of her makeup so often—she’s paid to.
How To Become a Social Media Influencer
Want to get in on it? Here’s how.
Find Your Niche
No one is only interested in just one thing. Most of us have a wide variety of things we’re passionate about.
But when it comes to your social media feed, people have short attention spans. Choose one thing and dive in with laser focus. And make sure your pictures look good.
Especially on social media. On Instagram alone, we upload 95 million photos per day. And we all know how great it feels when we see those likes start pouring in.
But what if your Instagram profile could bring in a more tangible benefit?
It’s more realistic than you think: one of the hottest marketing tactics of the last few years is using influencers.
If that sounds like a pretty good gig to you and you want to know how to become a social media influencer, read on!
What IS Influencer Marketing?
Influencer marketing operates on the idea that consumers trust people more than they trust companies.
Essentially, if Brand X runs an ad saying how great they are, you might be skeptical. But if one of your most popular friends talks about how much they love Brand X, you’d be more likely to believe them.
Companies know this, so they try to capitalize. Brands will find someone with a large following and pay them to promote their product. This is why you see Kylie Jenner talking about the brands of her makeup so often—she’s paid to.
How To Become a Social Media Influencer
Want to get in on it? Here’s how.
Find Your Niche
No one is only interested in just one thing. Most of us have a wide variety of things we’re passionate about.
But when it comes to your social media feed, people have short attention spans. Choose one thing and dive in with laser focus. And make sure your pictures look good.
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