Americans spend, on average, almost six hours per day watching video. People watch video on their TVs, on their computers, and on mobile devices.
So it only makes sense, as marketers, to use consumer’s love for
your product. This idea is known as video marketing, and it has become extremely popular over the last few years.
But, what is video marketing? Why is it so popular and how can it help your business?
We’re here to answer that question and more in this blog. Read on to learn all about video marketing and the benefits it’ll bring your company.
What Is Video Marketing?
87 percent of businesses use video as a tool for marketing. If you aren’t using video marketing to drive traffic to your site and increase sales, you’re getting left behind your competition.
The goal of video marketing is the same as any other type of marketing: to increase sales and improve customer relations. With video marketing, you’ll create videos that attract customers and get them interested in buying what you have to offer.
These videos can consist of any of the following:
How-to’s
Brand promotion
New services or products
Customer testimonials
Live events
Entertaining and informative content
And more!
If you’re looking for more creative video marketing ideas, check out this page for additional information.
What Are the Benefits of Video Marketing?
So now that you know what video marketing is, it’s time to answer the most important question. What are the benefits? How can video marketing help my business?
Here are just a few of the benefits of video marketing for business.
Improves Your Google Ranking
Google loves when websites have video content. Videos keep viewers on your site longer, which shows Google that your site has something positive to offer people.
So it only makes sense, as marketers, to use consumer’s love for
your product. This idea is known as video marketing, and it has become extremely popular over the last few years.
But, what is video marketing? Why is it so popular and how can it help your business?
We’re here to answer that question and more in this blog. Read on to learn all about video marketing and the benefits it’ll bring your company.
What Is Video Marketing?
87 percent of businesses use video as a tool for marketing. If you aren’t using video marketing to drive traffic to your site and increase sales, you’re getting left behind your competition.
The goal of video marketing is the same as any other type of marketing: to increase sales and improve customer relations. With video marketing, you’ll create videos that attract customers and get them interested in buying what you have to offer.
These videos can consist of any of the following:
How-to’s
Brand promotion
New services or products
Customer testimonials
Live events
Entertaining and informative content
And more!
If you’re looking for more creative video marketing ideas, check out this page for additional information.
What Are the Benefits of Video Marketing?
So now that you know what video marketing is, it’s time to answer the most important question. What are the benefits? How can video marketing help my business?
Here are just a few of the benefits of video marketing for business.
Improves Your Google Ranking
Google loves when websites have video content. Videos keep viewers on your site longer, which shows Google that your site has something positive to offer people.
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